CASE STUDY | INTEGRITY HOUSE
A strategic plan refresh leads to new service offerings for those suffering from addiction.
As changing market conditions presented new challenges and emerging opportunities, the largest nonprofit addiction service provider in New Jersey asked us to lead them through a strategic planning process.
In the photo: Former President Obama visiting Integrity House
SITUATION
Founded in 1968 by a parole officer, who recognized the need for a support system to help the many addicts on his caseload, Integrity House has grown into the largest nonprofit provider of addiction treatment services in the State of New Jersey. In order to be proactive to emerging opportunities and threats in the rapidly changing behavioral healthcare landscape, Integrity’s Board of Trustees sought to assess and revise the organization’s strategic plan.
OUR WORK
After a rigorous discovery process, that included gathering insights from Integrity’s CEO, Board, staff, and clients; interviews with industry experts; benchmarking against external criteria; and a review of institutional materials, we assessed the existing strategic plan against changing market conditions, gaining buy-in on our recommendations in the following areas:
strategic partnerships
funding diversification
physical plant
marketing communications
IMPACT
Our work, and Integrity’s commitment to the revised strategic plan, has enabled the organization to expand to three new sites and add intensive outpatient and primary care services.
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